Tennessee may be where Elvis Presley called home, but his music is even hotter in Alaska.
According to newly released numbers from music streaming service Spotify, when it comes to U.S. states listening to the King, Tennessee ranks fourth behind Alaska, Arkansas and New Mexico (Maine rounds out the top five Elvis-loving locales).
Coming in the midst of the annual Elvis Week festivities, Spotify’s numbers paint a fascinating picture of Presley’s popularity in terms of geography, age and other demographics.
So far in 2019, Presley’s music accounts for 16.5 million hours of streaming, with more than 2.3 million playlists dedicated to the rock icon. Presley’s music averages more than 9.9 million monthly listeners on Spotify.
Although Tennessee came in fourth in terms of its listening allegiance to Presley, according to Spotify, Memphis typically sees an upsurge during Elvis Week. Last year there was a 137 percent increase in Presley’s streaming numbers locally, and the same is expected in 2019.
Internationally, America remains Presley’s strongest country, with the listeners in the United Kingdom, Mexico, Brazil and Germany following behind the U.S. in Elvis streams.
As Spotify’s report details, Presley’s appeal remains broad. Just in the last month the company’s numbers show Elvis fans continue to include a surprisingly large percentage of millennials.
“It’s not often we see an artist stream in similar numbers across different age groups, but it seems Elvis appeals to 18-22 year-olds almost as much as listeners aged 45-59,” noted Spotify in a statement. “The former group accounts for 20 percent of all Elvis streaming on Spotify in the last month, while the latter accounts for 17 percent.”
As far as specific songs, Presley’s perennials “Can’t Help Falling in Love,” “Jailhouse Rock,” “Suspicious Minds,” “Hound Dog,” and “Burning Love” remain among his top tunes.
Elvis continues to be a big seasonal favorite. One of Spotify’s top artists during the holidays, Presley’s classic “Blue Christmas” has been streamed more than 116 million times.
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